to declare (publicly) / to announce
宣
=
亘
+
宀
:
Mnemonic symbol: a big billboard.
There's a big billboard on top of the anthill announcing its new contrail school. Xu Xian just graduated and wearing his graduation cap, he swoops into the air, leaving a contrail outlining a graduation cap. He is so happy he even writes something on the billboard to let everyone know: "I made it!!!"